The focus at News4usonline.com is to bring our audience news, sports, culture and entertainment from an urban perspective. The publication’s tagline News About Us, News By Us, News 4 Us is an inclusive call to action in our coverage of Southern California sports, news, entertainment and cultural activities. That include bringing Clippers, Lakers, Dodgers, Chargers, Kings, and NCAA, as well as red carpet and entertainment action, to readers.

Capturing a Blake Griffin dunk, being wowed by the pitching of ace Clayton Kershaw, helping fans relive the glory days of USC and UCLA football is something we are striving to do here at News4usonline.com. But the outlet’s main mission is to highlight the achievement of African Americans and people of color through sport, literacy, education, business and other avenues.

It is essential that these stories get told, whether it is a review of a theatrical performance or a story about a college football game. News4usonline.com is an inclusive publication, covering and featuring images, stories and multi-media presentation of news told from our journalistic lens. Part of the unique aspect of News4usonline.com, is that we strive to bring some type of dialogue and spark conversation from the articles we write and the stories we tell in a visual format such as video.

Besides covering sports, News4usonline.com has a little bit of everything for the casual browser: red carpet, model runways, social justice matters, a look at historically black colleges and universities, inequality and giving Los Angeles a taste of culture.