Lakers Media Day becomes a LeBron James affinity

EL SEGUNDO, CA-Finally. After a summer-long hiatus, LeBron James made his official Los Angeles Lakers appearance…

All the Lakers aboard the LeBron James train

EL SEGUNDO, CA-The optimism levied out by Los Angeles Lakers President of Basketball of Operations Earvin…

Laker Girls audition a chance of a lifetime for dancers

EL SEGUNDO, CA-The fun for several hundred women began in the wee hours Sunday, July 8,…

Lakers GM Rob Pelinka: ‘The work is not done’

EL SEGUNDO, CA-There are no welcome banners for LeBron James draped outside of the Los Angeles…

Laker Girls tryout a call to dance excellence

EL SEGUNDO, CA-The wait. The anticipation. The constant movement. The call for action. Nerves were quieted…

LeBron James just gave the Lakers a championship blueprint

The Los Angeles Lakers aren’t messing around anymore. The rest of the NBA had better get…

Draft picks give Lakers versatility and more depth

EL SEGUNDO, CA-Los Angeles Lakers President of Basketball Operations Earvin “Magic” Johnson has probably the most…

Kuzma and Ball earn NBA All-Rookie marks

EL SEGUNDO, CA – The 2017-2018 NBA season didn’t exactly turn out to be the kind…

Ball now the ringmaster for Lakers show

EL SEGUNDO, CA-The Los Angeles Lakers have officially began training camp, kicking off their preseason with…

First impression is a lasting one at Laker Girls audition

EL SEGUNDO, CA-Sunday, July 9, was a big day for Jessica Elliott, who manages game entertainment for…

Lakers now following the ‘Ball’ for success

El Segundo, CA-A remake of the front office. Excitement of over a first-round draft pick. A…

Lakers reboot is becoming a reality

When it comes to the NBA hierarchy, the Los Angeles Lakers have been used to sitting…

Slow start won’t hamper Brandon Ingram’s confidence

Lakers rookie Brandon Ingram has struggled transitioning his offensive  game to the NBA. Since being drafted…

NBA Preview: What will Nick Young do?

EL SEGUNDO, CA-It’s hard not to like Nick Young. If Young was not in the professional…

Laker Girls tryout a lifelong audition

EL SEGUNDO, CA-The Los Angeles Lakers were light years away from other NBA teams when the…